MAXXI L’Aquila – Identità

The new identity of MAXXI L’Aquila museum expressed in the layout of the entire Palazzo Ardinghelli, going down to the smallest details. Fundamental element of the entire identity of the new MAXXI museum: the apostrophe, contained only in the name of the regional capital of Abruzzo. Signage, handles, window decals, bas-reliefs: all harmoniously dressed.

Art direction – Roberto Maria Clemente
Realized with Studio FIONDA